Book Review
The Power of Bad: How the Negativity Effect Rules Us and How We Can Rule It
by John Tierney and Roy F. Baumeister
Reviewed by Dr. Ron Bonnstetter
The Power of Bad by John Tierney and Roy F. Baumeister is an eye-opening exploration of how our minds are wired to focus on the negative and how this bias profoundly shapes our lives. This neurological based human quality is the basis of our Mind Science Center, as we expose the subconscious emotional drivers of our decisions.
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